Rana Sidahmed is a global creative and marketing leader who bridges strategy, design, and purpose-driven innovation. As Vice President of Creative and Marketing at Avery Dennison’s Solutions Group, she leads the creative vision shaping the future of retail, branding, and sustainability. Her work unites brand storytelling with measurable business impact. Prior to Avery Dennison, she held senior creative roles across the U.S. and Europe at Nike, Levi’s, Diesel, Abercrombie & Fitch, and American Eagle, with deep expertise in trend research, brand design, and digital innovation.

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A values-driven leader, Rana blends C-suite strategic thinking with an artist’s sensibility and a humanitarian’s heart. She fosters cultures where bold ideas thrive and purpose drives innovation. Her leadership is rooted in empathy, collaboration, and a belief that creativity is a force for transformation. Rana holds a BFA in Graphic Design from NC State and a Master’s in Sustainability and Business Impact from IE New York.